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Digital Marketing & Social Media Assistant (Mandarin speaking – part time 3 days)

Tateossian, the global luxury brand for men’s jewellery and accessories, now in its 28th year, has a new opportunity for a Mandarin speaking Digital and Social Media Associate to join our Head Office team in beautiful offices in Chelsea.

To provide a unique luxury shopping experience and promote our brand in China and beyond, we are looking for a social media savvy, data-driven professional who has extensive experience in the fashion sector.

This is an exciting opportunity to help establish Tateossians’ social footprint through long-lasting collaborations with social media influencers, fashion PR networks and new medial channels.
The ideal candidate will have a data-driven approach with a great ability to collect, organise and present marketing data and use social marketing analytics to identify future growth opportunities.

Responsibilities and Duties

  • Manage Tateossians’ social presence and creative executions on WeChat, Weibo (in Chinese) and other online channels
  • Work with PR and Digital Marketing to continuously improve brand presence by capturing and analysing the appropriate social data, insights and best practices and act on the information
  • Create editorial calendars for the Chinese and Asian fashion market
  • Working with PR and Marketing to secure social media coverage in line with our terms and conditions
  • Establish social media analytics for future growth opportunities
  • Track influencer campaign performance and reporting
  • Track sales generated by Instagram posts and stories, and report on findings
  • Make suggestions based on data to help optimise marketing activity
  • Pre and post campaign analysis, customer segmentation
  • Searching and finding influencers who demonstrate Tateossians’ key qualities and meet our criteria for collaboration
  • Working alongside the sales team and monitor ROI in relation to sales enquiries through social media and closed sales
  • Translating product descriptions, press releases and other branding material from to English and Mandarin

Your Experience and Skills

  • Solid understanding of the Chinese and other Asian fashion market with regards to social media influencers, celebrities and taste makers
  • Fluent Mandarin speaker
  • High level of proficiency in English
  • Data driven approach with a great ability to collect, organise and present marketing data
  • Commercial mindset and ability to draw conclusions of marketing data
  • Confident when dealing with influencers and negotiating T&Cs
  • Responsible for day to day design and production of stories for Instagram, WhatsApp, WeChat, Weibo
  • Supporting the team and business with ongoing branding and presentation work
  • Supporting the delivery of promotions, launches of products into the Asia Market
  • Translation of sales and marketing material for a fashion brand
  • A strong work ethic and consistent attention to detail

What we offer

  • This is a new role and has been created for an independent thinker who wants to put their creative stamp on an established , global, jewellery brand
  • Competitive salary
  • Staff and family discount on our exclusive products
  • Birthday present of half day holiday
  • Social events and regular breakfast mornings and cocktail evenings
  • Company sick pay
  • Discounts and benefits through Perkbox

 

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